About us
Turn-key orthodontics, built by an orthodontist for general dentists.
orthobrain® is the proven practice growth system that makes integrating OrthoDentistry® easy and profitable: an orthodontist-led approach that combines digital technology, proprietary AI, SimplyClear® aligners and SimplyBraces®, and expert case management.
Our purpose
A world where every dentist delivers world-class orthodontic care with confidence.
We exist to remove complexity and uncertainty from orthodontics, so general dentists can confidently deliver predictable, profitable care with clinical excellence. Five values guide how we do it.
Owner’s mindset
We treat every practice we partner with as if it were our own, taking responsibility for outcomes rather than deliverables.
Purpose driven
Everything we build serves one goal: making great orthodontic care available to more patients through the dentists they already trust.
Customer focused
Doctors, teams, and patients set the agenda. We listen first, then build the support, tools, and training around what they need.
Outcome based
We measure ourselves on finished cases and healthy smiles, not on units shipped.
Kindness and respect
Clinical excellence and plain human decency go together. We bring both to every conversation, every case, and every team we work with.
Our growth system
Winning the dental space takes more than good clinical work.
Practices grow when four things come together, and we support every one of them.
Clinical proficiency
Creating confidence is key. We support you in incorporating the right clinical components on every case.
Systems and processes
A partner who operationalizes orthodontics inside your practice, not just another product to figure out.
Practice growth
Robust education programming that builds the whole team and grows the practice.
Digital workflows
The right digital workflow is crucial to practice success, so we built one that fits how you already work.
Why practices choose us
The orthobrain® difference.
Planned by a U.S. orthodontist
All case treatments are planned by a U.S.-based orthodontist.
Case-specific clinical video
A personalized, case-specific video for the treating dentist.
Works with all scanners
Compatible with every intraoral scanner you already own.
U.S. customer and clinical support
A U.S.-based team supporting you and your patients.
A roadmap to retention
Written diagnosis and treatment plan from step one to retention.
Significant lab-fee savings
First set of retainers included on every case.
Our founder
Built by an orthodontist who believes in general dentists.
An orthodontic pioneer, Dr. Dan German founded orthobrain® to give general dentists the expertise, technology, and support to deliver orthodontics with confidence, and to keep that care in the practices patients already trust. It is the same mission he brings to every episode of his podcast, Deep Dives with Dr. Dan.
Dr. Dan German · Founder and orthodontist
Join the orthobrain® community.
Bring predictable, profitable orthodontics to your practice, or come build the future of OrthoDentistry® with us.